Ah, January! That’s when you go back to work (having over-indulged to the point where a single additional wafer-thin mint would have caused you to explode) with renewed vitality and positivity. That’s because this year, 2016, is the one where you’re really going to make a difference. So, as a marketer, how exactly are you going to do that?
Here are five tips that will help you get off to a powerful start.
Nielsen claims that video will dominate 64% of marketer’s content strategies this year. That’s because, when it’s done well, it’s far more likely to get amplified via shares than plain text or infographics. It’s noisy out there and customers have as little time to read marketing text as you do. A video gets the job done quickly and with far greater impact. With video tools (like vCreate) you can quickly create sharable video content without the need for any further expense.